TAIPEI (Taiwan News) — Chi Hue Industry Co., a manufacturer of refrigeration and freezing equipment, has broken ground on a new factory in an industrial park in Pingtung City, marking the company’s second production facility in Pingtung County.
The company plans to invest about NT$840 million (US$26 million) in the project, with the factory expected to begin operations in June 2028, per CNA. The facility will be a green building featuring one basement level and four stories above ground, and is expected to enhance domestic cold-chain logistics and low-temperature storage equipment capabilities.
At the groundbreaking ceremony on Saturday, Magistrate Chou Chun-mi (周春米) said the cold-chain and logistics industry is a critical backbone for the agriculture, fisheries, and technology sectors, aligning with the county’s push for smart logistics and sustainable development. Together with the company’s first factory in the Pingtung Technology Industrial Park, Chou said she hopes Chi Hue will strengthen cooperation with local industries.
Company Chair Chao Mao-ken (趙茂根) said Chi Hue’s products are primarily sold to domestic supermarkets, convenience stores, industrial warehouses, and food companies, with exports reaching markets such as Indonesia, Malaysia, and Sri Lanka.
The company has integrated its cold-chain equipment with information technology for remote monitoring and temperature control, and has launched products that allow users to adjust refrigerator settings via mobile devices. Chi Hue also plans to introduce models with built-in screens to display product advertisements.
The industrial park in Pingtung City, a joint development by the county government and Taiwan Sugar Corp., spans 19.67 hectares, including 12.39 hectares of industrial land. The county government said seven factory lots have been leased, with Jireh Steel and Yuhui Engineering Co. starting construction on their new facilities in November.
Once fully operational, the park is expected to generate nearly NT$26.7 billion in annual output and create 762 jobs, helping ease local talent outflow. Located next to the Pingtung Technology Industrial Park, developed by the Ministry of Economic Affairs, the park is set to benefit from a clustering effect as TSMC’s supply chain is planned to expand into Pingtung and the high-speed rail is scheduled to reach the county.
