TAIPEI (Taiwan News) — Sports Nation, a groundbreaking sports bar near Taipei Dome, is revolutionizing the city’s drinking experience with its innovative electronic alcohol exchange concept.
Opened in June, Sports Nation has become a popular destination for those seeking a more tailored drinking experience.
At the bar, customers have the freedom to choose their drinks and pay according to the amount consumed. The smart self-serve beer wall features a wide variety of options, from classic beers to specialty cocktails.
The bar boasts an 8.3-meter-wide circular screen that broadcasts sports events. The baseball-themed seating creates a passionate and energetic atmosphere.
In addition to its innovative features, Sports Nation also boasts a menu for vegans and gym addicts.
It's signature Sports Nation Big Platter is a feast for the senses, featuring a variety of American-style dishes. For those seeking healthier options, it offers a selection of salads, buddha bowls, and green smoothies.
Notably, the store has pioneered the integration of drinking culture with the stock market. This has earned the bar the nickname “electronic alcohol exchange.”
Similar to the stock market, the price of drinks fluctuates based on customer demand. This adds an element of excitement and unpredictability to the drinking experience.
Yeh Kuan-ting (葉冠廷), founder of Sports Nation and chair of Sunmai, said the inspiration came from the Stepin app, a popular Non-Fungible Token (NFT) game that allowed users to earn virtual currency by exercising.
Yeh has also introduced a similar drink to earn concept, where customers can earn points by drinking and redeem them for prizes, even potentially a race car. The feature is expected to be launched later this year, per Yeh.
Looking even further ahead, Yeh plans to expand the brand overseas, but will focus on perfecting each existing store before doing so. Currently, the company is exploring partnerships with food and beverage spaces and entertainment industries to introduce smart self-serve beer systems from the United States and provide accompanying food menu design, according to the chair.
Taiwan News readers offer
Sports Nation is offering an exclusive promotion to readers of this article. Until Sept. 30, customers who dine in the store, take a photo with the store's mascot or logo projection wall, share it on social media, tag @sportsnation_tw and @taiwannews_, and show the post to staff will receive a complimentary dish.
(Taiwan News, Lyla Liu video)