Alexa
  • Directory of Taiwan

Macau vows to wow overnighters

Seen above is the St. Augustine Church, one of Macau's most famous landmarks.

Seen above is the St. Augustine Church, one of Macau's most famous landmarks.

Macau is hoping to convince Kaohsiung-based leisure-seekers and corporate travelers to include the former Portuguese enclave in their travel itineraries this year.
And instead of spending just a few hours in Asia's No. 1 gaming destination, Taiwanese tourists are encouraged to linger on the tiny island for a few days for them to experience the real Macau, tourism promoters said.
"The Macau Government Tourist Office is participating in this year's Kaohsiung International Travel Fair," the MGTO said. The travel exposition is scheduled from today through Sunday at the Industry and Commerce Exhibition Hall in Kaohsiung.
At the show, the tourism organization will be introducing its 2007 slogan - "Experience Macau!" - to Kaohsiung-based tour operators and trade members.
Macau's distinctive exhibition display will feature a series of World Heritage Sites and attractions including one of its most famous landmarks, the St. Augustine Church.
Taiwan's Fantasy Travel and Cola Tour will also be providing travel information and promoting three-day-two-night packages for a special price to fairgoers, the MGTO said.
A wide variety of free tourism brochures are available at the MGTO booth during the four-day event. Valuable giveaways will also be provided to visitors.
Macau promises to wow Taiwan's culture vultures, leisure travelers and corporate visitors with its multi-faceted "Experience Macau!" campaign this year, Cecilia Tse, head of the MGTO's promotion and marketing department, said in an earlier interview.
According to the MGTO, Macau's visitor arrivals in 2006 reached an all-time high of 21.99 million, up 17 percent compared with year-ago figures.
Chinese visitors topped the list with 11.98 million arrivals and a 14 percent growth, followed by Hong Kong with 6.94 million arrivals and a 23 percent growth. Taiwan came in third with 1.43 million arrivals.
The challenge for Macau is to convince visitors to stay longer in the former Portuguese colony. Out of the more than 1.4 million Taiwanese travelers who visited Macau last year, only about 12 percent spent the night there.
This year, Macau will be integrating new tourism elements into its unique cultural attractions to further raise its profile as Asia's popular and quality destination of leisure, entertainment and the meetings, incentives, conventions and exhibitions market.
New casinos are scheduled to open in Macau this year, including the 3,000-room mega resort, The Venetian Macau, which is gearing for a September 2007 grand opening.


Updated : 2021-05-17 00:17 GMT+08:00