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PDA shipments seen increasing by 8.5%, led by 3G, 3.5G devices

PDA shipments seen increasing by 8.5%, led by 3G, 3.5G devices

Taiwanese personal digital assistant shipment volume is expected to increase by 8.5 percent to 16.2 million units this year, including 12.3 million PDA phones, 2.5 million GPS PDAs, and 1.4 million pure PDAs, the Taipei-based Market Intelligence Center said in its latest study.
Taiwanese market volumes of various PDA application ICs are expected to suffer slight declines in the first quarter of 2007 due to the off-season effect, MIC said, noting that the overall Taiwanese PDA application IC market volume is expected to drop six percent to 3.3 million units.
"The slackening growth can be attributed to stagnant capacity of the overall PDA market, as the growth of PDA phone shipment share to 90 percent merely serves to offset the contraction of pure PDA and GPS PDA shipment volumes," said the intelligence company.
"In addition, the entry of many Taiwanese mobile phone makers into the PDA market failed to expand the overall market scale, due to the similarity of their business models and the homogeneity of Windows Mobile, 3G/3.5G, and 2.8-inch products."
Overall, with 3G and 3.5G models predicted to overshadow 2.5G models in shipment share and emerge as the market mainstream, growth rate of the overall application IC market volume is expected to surpass that of end-products, MIC said.
Last year, the Taiwanese PDA phone application IC market volume grew considerably.
"The Taiwanese PDA industry saw a large-scale contraction of pure PDA shipment volume on the lack of major application innovations as well as the emergence of PDA phones incorporating mobile communications, which has upgraded PDA products from pure information products for corporate clients' to multimedia communications products," MIC said.
"Benefiting from the emergence of PDA phones as the mainstream products in the PDA market, the Taiwanese PDA industry scored a shipment volume growth of 10.7 percent in 2006, reaching 15.0 million units."
The substantial growth of PDA phone shipment volume in turn boosted the Taiwanese market volume of key PDA phone ICs, such as basebands, transceivers, and Power Amplifiers, by a hefty 93.1 percent year-on-year to 10.8 million units.
Owing to the peak-season effect and mass shipments of several new models by Taiwanese makers, Taiwanese PDA shipment volume grew 4.2 percent year-on-year and 13.6 percent sequentially to 4.1 million units in the fourth quarter of 2006, boosting the Taiwanese PDA phone IC market volume by 31.7 percent sequentially to 3.5 million units.
According to MIC, the Taiwanese application processor market volume grew 13.6 percent sequentially to 4.1 million units in the final quarter of 2006. This was largely due to the rollout of new models by ASUS, CCI, Eten, HTC, and IAC, as well as the peak-season effect and the slight sequential shipment volume growth of handheld devices without phone functionality, such as pure PDA and GPS PDA, it added.


Updated : 2021-02-27 21:27 GMT+08:00