TAIPEI (Taiwan News) – Celebrities in Hong Kong were showered with plastic waste for a video intended to discourage people from using disposable plastic products.
The “Enough Plastic” campaign (不要膠下去) was co-organized by the environmental group EcoDrive and think tank New Youth Energy HK. The campaign invited 60 Hong Kong celebrities to increase public awareness of plastic pollution.
Among the Hong Kong stars participating in the one-minute “Enough Plastic” film were: Aaron Kwok Fu-shing (郭富城), Gigi Leung Wing-kei (梁詠琪), Carina Lau Kar-ling (劉嘉玲), Anita Yuen Wing-yee (袁詠儀), Donnie Yen Tze-dan (甄子丹), and Richie Jen (任賢齊). The video was released last week (May 13).
With disposable plastic bags, straws, and utensils raining down on their heads in the video, the message is clear: If we do not cut down plastic waste, soon we will be “suffocated” by it.
EcoDrive and New Youth Energy HK also announced that a “No Single Use Plastic Awareness Day” (無膠日) will take place on May 30. The intention is to focus on stopping people using disposable plastic products.
Photos of the celebrities taking part in the video were taken by photographer Wing Shya (夏永康), who has worked closely with the acclaimed director Wong Kar-wai (王家衛). As part of the campaign, the photos will be displayed at Hysan Place (希慎廣場) in Causeway Bay, from May 30-June 2.
Gigi Leung Wing-kei (Credit: Gigi Leung's Facebook)
Richie Jen (Credit: Richie Jen's Facebook)