TAIPEI (Taiwan News) – Taiwan Tourism Bureau’s efforts to promote the country as an emerging tourist destination in the Middle East market has made further progress after Taiwan was selected as the "Destination Partner" for the 2019 Versatile Excellent Travel Awards (VETA) on Sunday (April 28), a travel award show hosted by Travel Scapes magazine, the bureau said.
Taiwan Tourism Bureau recently established the first-ever partnership with Emirates airline to promote Taiwan as the airline’s “Focus Destination.” This will see a series of activities designed to lure affluent citizens from the Middle East to Taiwan.
To honor the "Destination Partner" award winner, Travel Scapes will feature Taiwan on its May cover and introduce 21 must-visit attractions.
According to the Mastercard-Crescent Rating Global Muslim Travel Index (GMTI) 2019, Taiwan is ranked among the top three non-Islamic travel destinations.
Taiwan was selected for the award due to its constant efforts to promote the country's tourism in Middle East, which has resulted in greater tourist numbers to Taiwan from the region over the years, the bureau said.
During his speech at the awards ceremony, Trust Lin (林信任), director of Taiwan Tourism Bureau’s Singapore Office, said that “mountain ridge tours” will be the theme of the bureau’s efforts to promote the country’s tourism in 2020. He welcomed visitors from the Middle East to experience the country’s amazing alpine resources, where there are 268 mountains with an elevation of more than 3,000 meters.
Taiwan’s government and tourism industry have been committed to creating a friendly environment for Muslims for years. This includes setting up Muslim prayer rooms at transportation hubs such as bus stations and airports, national scenic areas, and highway service areas. This is in addition to more than 200 certified halal restaurants, the Halal.TW app, and halal-certified vending machines.
(Taiwan Tourism Bureau video)