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Samsung Taiwan fined NT$10 million for defaming HTC online

Samsung Taiwan fined NT$10 million for defaming HTC online

Taipei, Oct. 24 (CNA) The Taiwan branch of Samsung Electronics Co. was fined NT$10 million (US$340,000) Thursday by Taiwan's Fair Trade Commission (FTC) for using an advertising campaign that smeared its rival, HTC Corp., on local online forums. The South Korean electronics giant's campaign consisted of Internet posts purported to be from satisfied customers praising Samsung at the expense of HTC products, which is in violation of fair trade rules, the FTC said in a statement. OpenTide Taiwan Co. and Sales and Profit International Co., the marketing companies hired by Samsung Taiwan to make the posts, were fined NT$3 million and NT$50,000, respectively, by the commission. Samsung was also fined NT$300,000 by the commission earlier this year for a misleading advertisement about the camera functions on Samsung's Galaxy Y Duos GT-S6102 phone. (By Jeffrey Wu)


Updated : 2021-07-30 06:49 GMT+08:00