BASEL, Switzerland (AP) -- Brazil's 11-match unbeaten run ended Wednesday as Dani Alves' headed own goal gifted Switzerland a 1-0 victory in a friendly.
The Brazil right back was under no pressure when he guided a 48th-minute floated cross by Swiss forward Haris Seferovic into the top left corner of the net, leaving goalkeeper Jefferson helpless.
Brazil star Neymar had a frustrating match, enduring some tough challenges before being shown a yellow card in the 23rd for a testy tackle on defender Stephan Lichtsteiner.
Neymar's cross in the 38th created Brazil's best opportunity but Paulinho's header clipped the top of the Swiss crossbar.
Brazil had won its six previous matches, including five at the Confederations Cup in June. The World Cup host was last beaten in February, 2-1 away to England.