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DOH releases report on products making false claims in 2011

DOH releases report on products making false claims in 2011

Taipei, March 3 (CNA) A food supplement falsely advertised as promoting weight loss had the most violations of any item on a list of health products that made false claims in 2011 issued by the Taipei municipal government on Monday. The food supplement, called "Healthy Chitosan," appeared in 204 ads last year in which the company misled consumers by claiming it would lead to weight loss, according to the report. In the company's registration of the product with the city's Department of Health (DOH), it only said the product could reduce blood fat, said Shen Mei-li, vice director of the DOH's Food and Drug Division. The report covered cosmetics, foods and supplements, and medicines whose advertisements violated false advertising regulations. A total of 3,196 ads and commercials, published in magazines, newspapers and flyers, broadcast on television and radio, or posted on the Internet, were found to have made false claims. By category, cosmetics ads were the biggest violators, with 2,061 -- including some for products sold by top international brands, making false claims. There were 935 ads for foods and supplements and another 200 for medicines that also broke the law. According to regulations for cosmetics, cosmetics ads must be first sent to a local health administration for approval before being aired, Shen said. She said consumers could know which ads have been given the green light because they will show an approval number. Companies can be fined up to NT$50,000 (US$1,695) for running an ad without prior permission. The DOH reminded the public to avoid rashly purchasing items based on exaggerated advertising claims or ingesting foods or medicines without knowing where they come from. (By Hsu Ya-chu, Lin Yung-chin and Nell Shen)


Updated : 2021-04-23 08:28 GMT+08:00