Alexa
  • Directory of Taiwan

Taipei to host 2015 Asian Advertising Conference

Taipei to host 2015 Asian Advertising Conference

staff writer

Taipei has won a bid to host the Asian Advertising Conference (AdAsia) in 2015, according to a Thursday statement released by the Taiwan delegation to the just-concluded AdAsia 2011 in New Delhi.
This will mark the third time that Taiwan has organized the biennial event, the times before being in 1966 and 2001.
Cheng Tzu-leong, a professor of advertising at National Chengchi University, explained that there was a 30-year hiatus before Taiwan obtained the chance to host the event for a second time because between those years Taiwan’s activities in the international arena were limited due to its diplomatic status not being fully recognized.
Cheng attributed Taiwan’s latest successful bid for the 2015 event to the excellent performance of the country’s advertising industry.


Updated : 2021-08-05 20:26 GMT+08:00