Taiwan readers line up to buy Jobs' Chinese-language biography

Taipei, Oct. 24 (CNA) The Chinese-language version of Steve Jobs' biography went on sale in Taiwan at 7 a.m. Monday, with people lining up outside a major bookstore in Taipei at least an hour ahead of time. At 6:50 a.m., there was line of 20 people waiting outside Eslite bookstore near Taipei Main Station, hoping to be among the first in Taiwan to obtain the book about Apple Inc.'s late co-founder. "I got here at about 6:10 a.m.," said Huang Wan-ru, a 31-year-old office worker who was at the front of the queue. "I hope to read the book as soon as possible, although I have to rush to work soon after buying it." Huang said what interests her most about Jobs is his childhood and early work experience. "I admired his unique personal style, always being true to himself, which was never affected by others," said Huang, who owns an iPod, iPhone and iPad. A woman surnamed Sun, who works in the cultural and creative industry, said she will not get through the book quickly because it is quite thick. "I will take some time to read it at home as a way of remembering Jobs," said Sun, 25. Eslite, a major chain in Taiwan, said it was offering offer free apples and apple-shaped notepapers at 12 of its outlets to the first 100 people who showed up Monday dressed in black turtlenecks, Jobs' signature wear. All of Eslite's outlets will package the Chinese version-biography in paper bags bearing a picture of Jobs. A 22-year-old college student surnamed Kuo said he would like to know how Jobs managed to come back from his frustrations. "I'm curious about the time when he was kicked out of Apple and founded NeXT Computer. I think it was a transition point in his life," Kuo said. The book, titled "Steve Jobs: A Biography" was written by Walter Isaacson based on more than 40 interviews with Jobs over a period of two years, as well as interviews with his family, friends and colleagues. Eslite expects to sell 30,000 copies of the Chinese edition in Taiwan on the first day, said Sandy Chou, director of the purchasing department. Eslite's sales of the book are expected to reach 200,000 copies in the first three months, approaching the record set when the first book in the Harry Potter series by British author J. K. Rowling was released, Chou said. Kingstone, another leading bookstore chain in Taiwan, said its outlets also opened at 7 a.m. on Monday for the first time in three decades rather than the normal time at 10 a.m. Last week, Taiwan's largest online bookstore Books.com.tw said pre-orders for the Chinese edition, priced at NT$599 (US$19.64), were flowing in at a speed of four copies per minute and pre-orders for the NT$649 English edition were being received at 1.6 copies per minute. Commonwealth Publishing Group, the exclusive Taiwanese publisher of the biography, said it had planned to do a first print of 100,000 copies, but decided to run 220,000 copies instead based on the warm reception. Jobs, who had been battling cancer for years, passed away Oct. 5 at the age of 56. On a message board outside the Eslite bookstore, fans have posted memorial messages such as "Thank you for teaching us how to think creatively," "Thank you for changing the world" and "We're all proud of you and all miss you." One fan wrote "Thanks for making us realize the meaning of 'never give up.'" (By Jeffrey Wu)